HELLO I'M Connie
YOUR PARTNER IN ALL THINGS CREATIVE
An enthusiastic designer with expertise in creative leadership, digital innovation,
and UX/UI design, I’m driven to deliver meaningful, impactful solutions for my clients.
HELLO I'M Connie
YOUR PARTNER IN ALL THINGS CREATIVE
An enthusiastic designer with expertise in creative leadership, digital innovation,
and UX/UI design, I’m driven to deliver meaningful, impactful creative solutions.
MY WORK
Experience
As a lifelong creative and a people-first thinker, I thrive on generating fresh, problem-solving ideas and bringing them to life through exceptional design. I remain deeply curious and attuned to emerging trends and technologies, constantly pushing boundaries to explore bold new possibilities. For me, creativity isn’t just a profession—it’s a way of life, and I’m grateful for every opportunity to share my passion through impactful work.
2020-2024
SCRUBS & BEYOND
/KINDTHREAD
Director of Creative Services
Lead Web Designer
-
Collaborated with eCommerce VP, digital merchandising director, product owner, and development team in creating
user-friendly experiences for the Scrubs
& Beyond’s eCommerce website and for all channels of marketing creative. -
Managed and mentored 4 digital designers in improving the customer experience in email designs, led in UXUI training and project managed team
-
workflow on all site content, emails
and UI updates. -
One of the key contributors in creating a faster and more intuitive search & browse experience released in the spring of 2022.
-
Assisted in stakeholder interviews, research gaining customer insights through UserTesting.com, AB Testing,
and Optimal Workshop. -
Assisted PO in defining requirements and the scope of project MVP
2018-2019
EDWARD JONES
UX Designer
-
Collaborated with product owners,
UX Researchers, Developers and UX Designers in creating innovative user-experience solutions for internal-facing software tools utilized by Financial Advisors and internal support teams
to executive level stakeholders, leaders and peers -
Presented interactive walk-though of
UX designs and required deliverables -
Designed and created low and
-
high-fidelity wireframes for complex
UI solutions based on product requirements and user feedback
2013-2014
BUILD-A-BEAR
Digital Design Bear
-
Designed email concepts with agility through responsive design layouts
• Actively Identified trends and worked
with digital marketing team to improve
layouts and customer experience and
interactivity
2019-2020
WELLS FARGO
ADVISORS
User Centered Designer
-
Collaborated in discovery phase
for software transformation,
on internal-facing software tools
utilized by Financial Advisors and
Client Advisor support teams. Utilizing comprehensive Contextual Design methods that included infinity
mapping, consolidated models and
team Wall Walk -
Assisted in moderating interviews
-
Concepted and designed low-fidelity visions and wireframes based on the users needs captured in the Contextual Design process
-
Captured tab interaction and user activities through interviews and
click through observation
2014-2018
PHOTOS UNLIMITED
(Previously CPI CORP)
Art Director/Sr. Graphic Designer
-
Conceptualized and designed promotional materials for digital
and print media -
Brand strategy and corporate identity
-
UX/UI client check-In touch screen
-
Online/mobile appointment scheduler
-
Product design
-
Copywriting
-
Website landing pages and email marketing materials
2010-2013
CPI CORP
Creative Director
Sr. Graphic Designer
Brand management and corporate identity
-
Email marketing concepts and layouts
-
Website elements and mobile layouts
-
Printed campaigns and event materials
-
Managed freelance designers and developers, hired talent, and interacted
with modeling agencies
2008-Current
CREATIVE OXYGEN
Owner/Art Director/Designer
• Developed a creative consulting
business, provided creative services
to corporate and local businesses
• Industry research and brand strategy
development
• Digital and print design for all client
promotional materials
2004-2008
ELSEIVER
Graphic Designer
• Collaborated with copywriters, marketing
managers and editorial team to develop, pitch and create campaigns to promote
international healthcare text books
-
Directed photo shoots, conceptualized,
and designed wide range of promotional materials and web media including
promotional materials, video editing, brochures, package design, flyers, posters, direct mail and convention display
CONTACT
Thanks for stopping by!
I look forward to hearing
from you soon :)
connie@boldcreativethinker.com
m. 314-288-8829
